Online stores that sell your brand, not just your stock.
Websites and online stores for retail and consumer brands that make products easy to find, easy to trust and quick to buy.
- Aquila
- Merché
- Mine Tack Indonesia
- Some By Mi
selected work
Built by the same team
2024
Merché
Partnering with Merche, a playful Indonesian bag and accessories brand, we designed and built an online store that feels as colorful as the products it sells.
2025
Danari Hari
Partnering with Danari Hari in 2025, we set out to translate a fashion concept into a market ready visual system and buyer friendly story. We crafted a Figma design kit that includes brand identity, lookbook layouts, product cards with size and color variants, and a launch toolkit for social and retail. The system prepares the brand for ecommerce and wholesale presentations.
2025
Kayu Lapis
Partnering with Kayu Lapis in 2025, we set out to make product selection faster and increase qualified inquiries. We designed a Figma system that includes brand components, product cards with thickness and finish variants, specification tables, comparison views, and inquiry prompts that guide buyers to action. The kit speeds catalog creation, keeps data consistent across channels, and prepares a smooth handoff to ecommerce or distributor portals.
2024
Mine Tack Indonesia
Partnering with Mine Tack Indonesia, an equestrian tack and riding gear brand, we designed and built a website that carries the quiet confidence of the sport itself.
2024
Aquila
Partnering with Aquila, an Indonesian home coffee machine brand, we designed and built an online store that pairs a premium brand feel with a clear path to purchase.
2024
Amoura
Amoura is an internal concept exploring how a fine jewelry brand can sell online with the same quiet luxury as a boutique.
the problem
In retail, every extra step loses a sale.
01
Marketplace habits
Shoppers compare you with Tokopedia and Shopee. Your own store has to be as fast and as clear to earn the order.
02
Mobile first
Most orders come from a phone. Product pages and checkout must work with one thumb on a slow connection.
03
Brand over price
Your site is where you sell on story and quality instead of the lowest price. It should look like the brand, not a template.
what we build
The pages a retail brand actually needs
01
Product catalogue
Collections, filters and product pages with the photos and details shoppers want.
02
Checkout & payments
A short checkout with local payment methods and clear shipping costs.
03
Brand story
Who you are and why you make it, the reason to buy from you and not a marketplace.
04
Campaign pages
Launches and promos your team can publish without a developer.
05
Store locator
Outlets and resellers on a map, for shoppers who still want to visit.
06
Reviews & UGC
Ratings and customer photos that answer "is it worth it?".
how it works
Scope before price. Five steps.
Step 01
01 / 05
Audit
We review your current site, from speed and UX flows to accessibility, SEO, and code, and flag what's out of line.
What you get
- Speed & Core Web Vitals
- Accessibility & UX flows
- SEO & code review
Step 02
02 / 05
Discovery
We study your competitors and market to see what works, what's missing, and where you can stand out.
What you get
- Competitor teardown
- Feature & content gaps
- Positioning direction
Step 03
03 / 05
Design
We design every page and component, then hand off a design system the build follows.
What you get
- Page designs
- Component library
- Design system handoff
Step 04
04 / 05
Build
We develop it on the stack that fits, from CMS sites to custom web apps, clean, fast, and tested before it goes live.
What you get
- Front-end & back-end development
- CMS or custom stack
- Testing & QA before launch
Step 05
05 / 05
Maintenance
We keep your site fast, secure, and up to date after launch, fixing issues before your users notice.
What you get
- Uptime monitoring
- Updates & security patches
- Monthly fixes & report
faq
Common Questions
It depends on your catalogue and team. We build on Shopify, WooCommerce or a custom stack, and recommend one after the audit.
Related industries
Extend the same team to the rest
send a brief
Tell us what your website needs to do.
Our Jakarta team replies within one working day.
start here
Tell us what you need built.
Send a brief and we reply within one working day with an honest read on fit, timeline and budget. No pitch attached.